Privacy Policy

Data protection and data security are important to Brändle AG, Grienbachstrasse 33, 6300 Zug (“Brändle AG”; “we”). We process your personal data responsibly, in accordance with applicable legal requirements and in accordance with this privacy policy.

Content of this privacy policy
In this privacy policy, we inform you about how we collect and process personal data when you visit our website at https://www.braendle-ag.ch (“Website”) or social media pages, contact us or use our services.

Person responsible for data processing
Brändle AG is responsible for the data processing described in this data protection declaration.

If you have any questions or if you wish to exercise your data protection rights, please contact us at info@braendle-ag.ch or write to: Brändle AG, Grienbachstrasse 33, 6300 Zug.

Personal data processed during communication and service provision
We collect the information you provide us as follows:

  • when you contact us;
  • when you order services;
  • when you apply for a job with us.

This includes general personal data, e.g. name and contact details, and if applicable, details of your position or role with the organization on whose behalf you are contacting us.

If you order paid services, we will also ask for your financial information, such as your preferred payment method and billing address.

We also process personal data that we receive from third parties. This regularly includes personal data that we receive in correspondence or meetings with clients or business partners, e.g. your name and details of your activity as a team member of the client or business partner.

To the extent necessary to achieve the purposes described in this privacy policy, we also collect general personal data from publicly accessible registers, websites or platforms (e.g. to verify your eligibility to sign) or by obtaining information from third parties (e.g. for reference purposes in the application process, if you consent to this).

Provision and use of our website

Use for information
You can find out about Brändle AG and our range of services on the website without telling us who you are. As with any connection to a web server, the server on which we have the website provided automatically logs and stores certain technical data for a short period of time. This includes the IP address and operating system of your device, the date and time of use and the type of browser you use to access the website.

Web analysis
We use web analysis services (currently including Google Analytics, Google Tag Manager, Google Data Studio, Google Search Console) to evaluate the use of the website and to obtain information for its optimisation. The web analysis services we use collect and store usage data using cookies. Before they are transmitted to a server outside Switzerland/EU/EEA, the requesting IP addresses are shortened. We therefore do not transmit any personal data to the provider of the web analysis services abroad.

Advertising technologies
We use advertising technologies from Google Ads, among others, on the website. This enables us to target people who visit our website with advertising that is relevant to them when they visit other websites. The advertisements are displayed on the websites you visit based on an analysis of your previous use of our website. For this purpose, the providers of the advertising technologies set cookies when you visit our website.

Social plugins
The social plugins used on the website enable you to recommend and share our content on social networks. You can recognise the social plugins on the website by the logos of the respective social network. When you interact with the social plugin, data is sent to the respective provider of the social network.

Resources from external websites
We include resources from external servers on our website. These contain visible content (including tweets, videos, music, images) and technical resources (including fonts, scripts, captchas).

The technical resources are used to improve the performance or security of our website. When these resources are accessed, the operator of the external servers learns your IP address and/or certain marginal data that are necessary for the use of the servers of the external operator.

Note on the use of cookies
We use cookies, tags and similar technologies on the website to provide you with the best possible user experience and to help us improve the website. Cookies are text files that are downloaded to your computer or mobile device when you visit a website or use an app.

Some of the cookies we use are necessary to provide certain features of the website. In addition, we use cookies to analyse the use of the website and to obtain information to optimise the website. You can find out more about our use of cookies by using the cookie preferences tool implemented on the website.

You can instruct your browser not to accept cookies or to prompt you each time before a cookie is set. You can also delete cookies on your device by using the corresponding function of your browser. In addition, you have the option of informing us of your preferences regarding the acceptance of cookies via the cookie preferences tool used on the website.

Use of our social media pages
On our social media pages, you will find posts about current developments at Brändle AG and our range of services. The social media providers collect and analyse usage data, such as the number of visits and demographic information about visitors to our company pages.

We receive evaluations from the social media providers based on this data. These only contain aggregated or otherwise sufficiently anonymised data. Only the respective provider can identify you on the basis of the usage data collected. Therefore, please observe the data protection information of the respective provider.

Use of our newsletter
When you sign up for our newsletter, we collect the information you provide us. This includes general personal data such as first name, last name and e-mail address.

You can also let us know at any time that you would like to stop receiving our newsletter in the future. To do so, please use the unsubscribe link at the end of the newsletter.

Why do we process your personal data and on which basis
We process your personal data primarily to inform you about our range of services and to provide, document and invoice our services in accordance with our contractual and legal obligations.

We also process your personal data for the following purposes:

  • responding to your enquiries and communicating with you;
  • processing your registration or orders;
  • responding to applications;
  • providing the website;
  • analysing and optimising the use of the website;
  • developing and improving products and services;
  • marketing and advertising;
  • optimising our posts on our social media company pages;
  • informing you about new developments at Brändle AG and about new services (e.g. via our newsletter; although you can tell us at any time that you wish to opt out of receiving such information in the future);
  • compliance with legal obligations; and
  • enforcement of legal claims.

We have a legitimate interest in processing your personal data for these purposes. Some processing is also necessary to enable us to fulfil our contractual obligations to you or our legal obligations (e.g. retention obligations). On this basis, we process your personal data if, and insofar as, the applicable data protection law requires a legal basis or justification for the lawfulness of the data processing in general, or for specific processing activities.

How we store your personal data
We store your personal data only to the extent and for as long as it is necessary for the purposes described in this privacy policy or for the fulfilment of legal obligations.

In the interest of the integrity and confidentiality of personal data, we take appropriate technical and organisational measures. We implement access controls in accordance with our risk assessment, and have access controls and procedures which regularly review, assess and evaluate the effectiveness of the measures.

With whom we share your personal data
In order to achieve the purposes described in this privacy policy, it may be necessary for us to share your personal data with other companies. These are the following categories of recipients:

  • other group companies;
  • external service providers;
  • suppliers and business partners;
  • authorities and courts (if applicable).

Place of processing
We only store and process your personal data in Switzerland.

Your rights in relation to your personal data
You have the following rights in relation to personal data that concerns you:

  • the right to be told what personal data we hold about you and how we process it;
  • the right to obtain or receive a copy of your personal data in a commonly used format;
  • the right to have your personal data corrected; the right to have your personal data deleted; and
  • the right to object to the processing of your personal data.

Please note that legal conditions and exceptions apply to these rights. To the extent permitted by law, we may refuse your request to exercise these rights. You also have the right to lodge a complaint with the relevant data protection supervisory authority.

How we may change this privacy statement
We may change this Privacy Policy at any time, in particular if we change our data processing practices or if new legislation becomes applicable. The version provided on this website will apply.

Zug, August 2023